04

SERVICES / SEO, SOCIAL, GROWTH

Influencer Marketing

KOL marketing /
Marco Influencer Marketing /
Micro Influencer Marketing /
Nano Influencer Marketing /
Influencer Search /
Instagram influencer Marketing /
Youtube Influencer Marketing /
TikTok Influencer Marketing /
Linkedin Influencer Marketing /

When looking for influencers, Straight picks from a diverse pool of accounts from our own network or from agencies in Hong Kong, China or abroad. We collaborates with macro influencers with a large follower base and with micro and nano influencers with a smaller base but who get lots of engagement from their hobby or industry niche.

Either way, we do tons of homework upfront to work out selection criteria based on your goals and objectives, target audiences, campaign concepts, content themes as well as key performance indicators.

Once we have completed the matchmaking process, we take great care to brief our influencers, always aiming to finding a good balance between your needs and their creative freedom. As we continue to monitor our influencers’ performance, we fine-tune briefs, strategy and recruitment, keep up with social listening, and work with technology to ensure authentic and effective engagements.