02
SERVICES / THOUGHT LEADERSHIP
Thought Leadership
Thought Leaders /
Thought Leadership Writing /
Thought Leadership Copywriting /
Thought Leadership Production /
Thought Leadership Strategy / /
Brand Journalism /
Brand Content Writing/
White Paper /
Authored Article /
Long-Form Article /
eBook Writing/
Thought leadership is more than a buzzword
Done well, thought leadership can help your company build authority. Publishing regular, high-quality first-person content addressing industry challenges, happenings, experience and discoveries will help you convey intellectual capital, set off industry conversations, build trust among your audience, and make informed business decisions sometimes worth millions of dollars. Done poorly, thought leadership can make you look shallow.
Let Straight help you make your thinking stand out
Whether you need regular corporate blogs that confront industry pain points with insights and answers; case studies that tell the story about the trials and setbacks facing your clients and how you help them overcome; white papers that marry in-depth research with unique insights and flawless writing to disseminate your latest philosophy; or e-books that leverage on your expertise to improve inbound marketing and lead generation, you can rely on Straight to help you establish credibility and make your thinking stand out. Trust us to help you clarify thoughts and deliver insights in a manner reflective of your company’s personality, expertise and unique take on the topics that matters to your audience.
Convert commercial success into new growth opportunities
Beyond helping you clarify thoughts in a manner reflective of your company’s personality, expertise and unique take on the topics that matters to your audience, we will also distribute your thought leadership pieces across key social media channels, while ensuring your insights to stay on top of search results and top-of-mind with your target audience.
Bloomberg
English Messaging
Thought-leadership
Blogs
Reports
Press Release
eDMs
eBooks
FTSE Russell
Thought-leadership
Atradius
Thought Leadership
Blogs & Articles
LinkedIn content management & production
Lead generation strategy
Videos
eBooks
Blogs
Read Atradius’ LinkedIn posts here
Standard & Poor’s
English & Chinese messaging
Thought-leadership
Conference eDMs
Blogs
IHS Markit
English & Chinese messaging
Sales brochures
Thought-leadership
Blogs
Case studies
Awards pitches
Chinese translation
Japanese translation
Hong Kong Baptist University (HKBU)
Research articles copywriting for business magazine
Business school website content revamp
Alumni communications
Slogans & naming
Posters & leaflets
eDMs
https://bus.hkbu.edu.hk
Pfizer Love Your Heart
Prudential
Blogs & thought-leadership copywriting & translation
Lamex
Product brochures, design, copywriting and translation
Pitchdeck copywriting and translation
Stop winging it. Start marketing your business the way it deserves.
Digital Marketing Institute (DMI) reported that digital channels now influence 92% of B2B buying decions.